A new spot for Renault's Clio RS takes speed dating literally.In the ad, men and women sit down at speed dating tables and introduce themselves. Instead, he is ushered to the back of the building, where there happens to be a race track and an attractive woman offering a ride in a bright yellow Clio.It turns out she's a professional stunt driver, and she proceeds to drive her date around the track at top speed.
Renault Clio RS 200 EDC Speed Dating Commercial TV Advertisement 2013 with Caroline a Fast Car Driver on a Race Track driving the Clio Renault Sport and Speed Dating with a Difference.
Wikipedia has more detail about this sporty vehicle -- "The Renault Clio Renault Sport or Clio RS is a hot hatch produced since 1999 by Renault Sport, the high-performance division of French automaker Renault. The engine remained the same since the first Clio RS, a 2.0-litre straight-4 petrol engine, with an FF layout and a three-door hatchback body style.
Speed dating is meant to be thrilling: mystery, curiosity, a touch of adrenaline.
Women, being the gentle creatures they are, go speed-dating to look for their soul-mates and one true love.
For men, it’s about getting as many women’s numbers as possible, cutting straight to the chase without having to spend hours flirting and emptying their wallet at a restaurant or bar.
While that’s easily done while face-to-face over a table, as Renault demonstrates in its “ultimate speed date” video, it becomes far less trivial when speeding around a frozen track in a Clio RS.
Created by the French carmaker’s Belgium arm to showcase the new hot-hatch's capabilities, the video turns the idea of speed dating on its head with the woman in the driver’s seat - literally and figuratively.
The video is about speed dating in every meaning of the word speed, but adding even more speed into this activity.
One of the speed daters is Caroline – a young, sexy and charming woman. However the “speed” element is not that unique, reminds me of two great videos that went viral, Lexus GS Hybrid – 120 Heartbeats and BMW’s fastest Christmas Card. Renault recently came up with another great videos, Va Va Voom Sexy Test Drive, and I think it’s a great approach to social media channels. How do you like the video and the changed concept of speed dating?
However she doesn’t perceive “speed dating” as others would. Renault and Publicis Brussels came up with this great video, adding some more speed into traditional speed dating to promote the new Reanult Clio R. Great content that matters, a pleasure to watch and to share with peers. Follow & Share Want more stories on breaking with the status quo?
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